Business Design Bootcamp

By Courtney • In NewsletterComments Off on Business Design Bootcamp

How can Business Design help you develop solutions that customers love and help businesses win?


Hosted by Rotman DesignWorks, this workshop will introduce you to basic tools of Business Design. The tools and methods from the workshop will give you a structured approach to innovation and can be applied to your MBA courses and work. The day promises to be hands-on and very engaging, giving you a valuable opportunity to experience Business Design.

Stefanie Schram and Alpesh Mistry, Sr. Research Associates at Rotman DesignWorks, will lead the session.

What is Business Design?

Business Design is a human-centred creative problem solving methodology. It can be effectively used to find new business opportunities, explore different solutions, and design winning businesses.

The Workshop

This 1-day workshop (Saturday, September 21, 2013 from 9am – 4:30pm) costs $45 and will include a light breakfast, a delicious lunch, and workshop materials. Bootcamp registration will go live on the R-World Events site Monday, September 9, 2012 at 7:00pm. Last year, the event sold out in 15 minutes, so don’t wait to register!

Required pre-work: A 30-minute exercise will be sent out one week prior to the workshop.


At the end of the day you will understand how the key principles of Business Design: Empathy, Prototyping and Strategy can help generate more creative and viable solutions.

Rotman DesignWorks

Rotman DesignWorks is the Business Design Studio at the Rotman School of Management. Our mission is to teach future business leaders the discipline of innovation through the practice of Business Design, a human-centred creative problem solving methodology. Business Design is used to build breakthrough solutions and create competitive advantage.

Questions? Contact Alpesh Mistry (

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