On how data and analytics is critical to the success of Human Resources Management and transformation… After surveying 900 leading global HR executives for insights on the role of data and analytics in the transformation of their human resources management systems, KPMG found that “fifty-one percent of respondents to KPMG’s 2017 Human Resources Transformation Read More …
Dark analytics: Illuminating opportunities hidden within unstructured data — Deloitte
Deloitte has identified analytics and big data as an emerging technology that can bring powerful results that drive better business processes. What’s in the unexplored recesses of the “deep web”? An astonishing amount of raw data. And for the first time, technology is beginning to allow CIOs, business leaders, and data scientists ways to look Read More …
Mike’s Hard Lemonade: Measuring Digital That Drives Retail Sales — Inc.
How Mike’s Hard Lemonade used social data as a CPG to drive retail sales. Segment customers, know your desired outcomes, don’t get lost in data! It’s refreshing when the head of marketing for a Consumer Packaged Goods (CPG) brand opens up and shares his insights on best practices around tracking and measuring the impact of digital marketing Read More …
Data Biryani : Simply finger lickin’good — LinkedIn
Just like a good biryani, careful preparation prior to in-depth data analysis brings more fruitful results. Read Safdar Hussain’s take on how cooking biryani parallels with data science and analytics. Back in 1990s, Sunday was the most awaited day of the week… No, not just a being a weekend or a holiday, but importantly to have mom Read More …
Spotify is using 50,000 anonymous hipsters to find your next favorite song – Quartz
On how Spotify is using social listening, text analysis and Big Data to source its playlists content… Spotify’s personalized Discover Weekly playlist has won millions of fans with its uncanny ability to find music based on your musical preferences. But what if you’re tired of the music that it feeds you? The music streaming giant is taking Read More …
6 Ways Business Intelligence is Going to Change in 2017 – Dataconomy
Data-driven businesses are five times more likely to make faster decisions than their market peers, and twice as likely to land in the top quartile of financial performance within their industries. Business Intelligence, previously known as data mining combined with analytical processing and reporting, is changing how organizations move forward. Since decisions based on evidence Read More …
What The Election Taught Us About Predictive Analytics – Forbes
The challenge for businesses is to accumulate every scrap of data, integrate these data sets, and then analyze the correlations and non-correlations. Mountains of useful stuff is buried in different parts of the operation, some of it in sales, a bit in marketing, a bunch in the supply chain, and a cluster in HR. Companies Read More …
COC doubling down on data analytics – Orangeville.com
The COC has announced an eight-year, cash-and-services sponsorship deal with SAS, an analytics software company whose clients include banks, hotels, universities and casinos. The company’s sports division has worked with the Los Angeles Kings, Orlando Magic and New York Mets as well as Major League Soccer. The pro teams often want data on season-ticket holder Read More …
The year in analytics–TechCrunch
The play unfolding is a consequence of the growth of cloud computing providers taking over the lion’s share of new hosting. When all your infrastructure is on AWS, Azure or Google Compute, it takes a very strong reason to not use your provider’s fully managed data warehouse solution. The writing is also on the wall Read More …
Crawl With Analytics Before Running With Artificial Intelligence–Forbes
While the tech giants such as Amazon, Google, Apple, IBM, and Microsoft have been investing in AI technology for years, the question is whether 2017 is the year when we begin to see more mainstream adoption. While the marketing hype will be everywhere and we’ll definitely see advancements in 2017, the technology will not reach Read More …