Amazon

Amazon began life as an online bookseller and has evolved into one of the largest e-commerce retailers in the world, selling a wide variety of consumer merchandise.

 

Overview

 

Company news

 

Company reports & SWOT analysis

 

Industry reports

 

Trade magazines

 

People

 

This guide is proprietary to the Rotman School and therefore we encourage all students to maintain this exclusivity. Last updated January 17, 2023.