Passion for sports or entertainment industry (this includes arts, tv, film, and music)
Understanding trends, major players and technologies impacting the industry
Understanding of products and services in each industry
Strong network – this is a very “close-knit” community
Landing an internship is a significant first step to landing a full-time role. Hiring managers look to relevant industry experience when making hiring decisions (e.g., production, marketing, finance, operations etc.)
Skills required
Analytical and strategic thinking
Technical and specialized knowledge related to the role (e.g. Google Analytics, social media, ad management, production management and CRM platforms)
Excellent communication skills
Creative problem solving
Collaboration
Negotiation and influencing skills
Relationship building
Digital fluency
Adaptability and persistence
Type of Jobs
Data Analyst
Account Executive
Marketing / Product Marketing Manager
Digital Analyst
Business Development Manager
Product Manager
Global Partnerships Manager
Social Media Manager
Director, Strategy & Operations
Director, Sports Analytics
Senior Strategy Manager
Content Program Manager
Game Project Manager
Human Resources / Talent Manager
Financial Analyst
Technical Preparation/Knowledge Building
Technical preparation will vary depending on the role
Programming and data analysis – utilizing tools such as Excel, R, Python
Content data analytics for digital marketing
Financial modelling for forecasting performance
Content management systems – WordPress or Drupal
Video editing software
Understanding new and existing tools for audience engagement strategies, social media, etc.
Understanding intellectual property and copyright laws is very advantageous