Sports & Entertainment

General Requirements

  • Passion for sports or entertainment industry (this includes arts, tv, film, and music) 
  • Understanding trends, major players and technologies impacting the industry 
  • Understanding of products and services in each industry 
  • Strong network – this is a very “close-knit” community 
  • Landing an internship is a significant first step to landing a full-time role. Hiring managers look to relevant industry experience when making hiring decisions (e.g., production, marketing, finance, operations etc.)  

Skills required

  • Analytical and strategic thinking 
  • Technical and specialized knowledge related to the role (e.g. Google Analytics, social media, ad management, production management and CRM platforms) 
  • Excellent communication skills 
  • Creative problem solving 
  • Collaboration 
  • Negotiation and influencing skills 
  • Relationship building 
  • Digital fluency 
  • Adaptability and persistence  

Type of Jobs

  • Data Analyst 
  • Account Executive 
  • Marketing / Product Marketing Manager 
  • Digital Analyst 
  • Business Development Manager 
  • Product Manager 
  • Global Partnerships Manager 
  • Social Media Manager 
  • Director, Strategy & Operations 
  • Director, Sports Analytics 
  • Senior Strategy Manager 
  • Content Program Manager 
  • Game Project Manager 
  • Human Resources / Talent Manager 
  • Financial Analyst 

Technical Preparation/Knowledge Building

  • Technical preparation will vary depending on the role 
  • Programming and data analysis – utilizing tools such as Excel, R, Python 
  • Content data analytics for digital marketing 
  • Financial modelling for forecasting performance  
  • Content management systems – WordPress or Drupal 
  • Video editing software  
  • Understanding new and existing tools for audience engagement strategies, social media, etc. 
  • Understanding intellectual property and copyright laws is very advantageous 

Internal Resources

External Resources